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Green Queen Team

We INFORM. We INSPIRE. We EMPOWER. Founded by serial entrepreneur Sonalie Figueiras in 2011, Green Queen is an award-winning sustainability & impact media platform advocating for social & environmental change in Asia. Our mission is to shift consumer behaviour through our authentic, original and ground-breaking content.

Plant-Based 2.0: Addressing the Industry’s 10 Biggest Challenges

6 Mins Read By Sonalie Figueiras, Editor-in-Chief, Green Queen Media and Maarten Geraets, outgoing MD Alternative Protein, Thai Union There’s no denying that times are tough for the global plant-based industry. Retail sales are down, investors have lost confidence, startups are ceasing operations and the mainstream media is pushing one negative narrative after another. As we look ahead […]

These Four Nature-Based Solutions Can Help Solve Biodiversity & Climate

5 Mins Read By Pete Smith, Professor of Soils and Global Change, University of Aberdeen; Camille Parmesan, Professor of Climate Change Impacts, CNRS, University of Texas, University of Plymouth; Mark Maslin, Professor of Earth System Science, UCL A landmark report by the world’s most senior climate and biodiversity scientists argues that the world will have to tackle the climate crisis and the species extinction […]

Ideological Divide Over Plant-Based Meat As Conservatives Turned Off By ‘Woke’ Brands – New Study

5 Mins Read Plant-based meat may be getting caught in the culture wars, and US brands that emphasize climate and environmental concerns may be putting off conservative consumers who are reluctant to try such products, according to new research. By Jennifer Yule, Lecturer in Marketing, The University of Edinburgh It’s difficult to tell if the recent wave of anti-vegan […]

Is The Zero Waste Jar Trend Over?

10 Mins Read By Joseph Winters, Grist This story was originally published by Grist. Sign up for Grist’s weekly newsletter here. Almost a decade ago, Kathryn Kellogg started storing all of her trash — every receipt, sticker, wrapper, and anything else she couldn’t recycle or compost — in a 16-ounce Mason jar. The idea was to save money and avoid generating garbage […]

Flora Ventures Emerges As Largest AgriFood VC Firm in Israel with $80M Fund

3 Mins Read Flora Ventures has announced the launch of its $80M fund, with its first closing securing commitments of $50M and establishing it as the largest Israeli-based AgriFood venture capital firm. The data from IVC confirms Flora Ventures is the largest new VC fund in Israel to complete a first closing during 2023 across all tech investment […]

Consumers Worldwide Eager to Adopt Sustainable Lifestyles, Alibaba Research Finds

3 Mins Read Alibaba Group’s latest ESG report reveals insights into consumer attitudes toward sustainability and the role businesses can play in promoting more conscious choices. According to independent research commissioned by Alibaba Group, a vast majority (73%) of consumers are eager to adopt more sustainable lifestyles, especially in emerging Asian markets (87%). However, the study identifies inconvenience […]

Sunny-Side-Up Yo Eggs Come to Veggie Grill Locations Nationwide

2 Mins Read Yo Egg, the creators of the world’s first plant-based sunny-side-up and poached eggs, has announced a partnership with U.S.-based vegan fast-casual chain, Veggie Grill. Yo Egg and Veggie Grill are launching three new limited-time offerings (LTOs). The award-winning plant-based eggs from Yo Egg will be featured in Yo Poached Egg Avocado Toast, Huevos Rancheros Bowl […]

Better Nature Partners with Lidl for Nationwide Tempeh Rollout

2 Mins Read Leading U.K. tempeh producer Better Nature has announced the nationwide rollout of its Organic Tempeh, Curry Tempeh Pieces, and Mediterranean Tempeh Pieces into all 966 Lidl stores across the U.K. Better Nature’s product expansion marks its largest product rollout at more than 50,000 units, and it coincides with Lidl’s Vegan Week. The launch comes as […]

Aleph Farms Takes First Step Towards Cultivated Meat in Europe with Swiss Regulatory Application

3 Mins Read Israel-based cultivated meat producer Aleph Farms has officially submitted an application to the Swiss Federal Food Safety and Veterinary Office seeking regulatory approval to sell the world’s first cultivated beef steaks under its Aleph Cuts brand in Switzerland. Aleph’s milestone application is a collaborative effort with Migros, Switzerland’s largest food enterprise, which has been instrumental […]

$18.5M Seed Funding Propels Brevel’s Scalable Microalgae Protein

3 Mins Read Israel-based microalgae-focused alternative protein company Brevel has recently concluded an $18.5M Seed funding round. The new funding is earmarked to boost the mainstream food industry with what Brevel says is a novel, highly sustainable, affordable, and functionally adaptable protein. The fundraising round was led by NevaTeam Partners and received backing from the European Union’s EIC […]

2 Alt-Protein Startups Receive Boost to Develop Fish-Free Salmon

2 Mins Read A joint venture between Israel’s Oshi and California-based The Better Meat Co., is aimed at crafting sustainable and healthy alternatives to salmon. The collaboration comes on the heels of a $1 million grant to the two alternative protein startups by the Binational Industrial Research and Development (BIRD) Foundation. These grants are part of a program […]

Gelatin Substitute Made From Peas Emerges From University of Alberta

2 Mins Read Researchers have developed a novel plant-based substitute for gelatin derived from pea protein. Dr. Lingyun Chen and her team at the University of Alberta, who created the pea protein gelatin say the new product, currently in the patent-pending stage, showcases enhanced protein content compared to other existing plant-based gelatin alternatives such as pectin. What sets […]

Sustainable Dining at Starbucks Korea Finds Favor With Record-Setting Sales

2 Mins Read South Korean Starbucks branches have seen a surge in sales of recently introduced plant-based meat dishes. The chain has reported that it sold more than 100,000 products in just two weeks. The plant-based meat used in the new Starbucks dishes is supplied by Shinsegae Foods’ Better Meat; some of the menu items may contain dairy […]

Steakholder Foods Inks Landmark Agreement for Bio-Printing Technology in the Gulf

2 Mins Read Israeli deep-tech cultivated meat company Steakholder Foods has announced a strategic partnership with an accredited governmental body based in the Gulf Cooperation Council (GCC) in the first of its kind multi-million-dollar collaboration. Steakholder Foods, a member of the UN Global Compact, says the new partnership will help to address local food security goals across the […]

VFC Expands Its Vegan Chicken Portfolio With Chilled Food Launch

2 Mins Read U.K.-based plant-based food innovator, VFC, is broadening its portfolio beyond the supermarket frozen section with its first-ever plunge into the chilled food sector. VFC’s new foray will be led by two novel products: a chilled interpretation of its beloved VFC Original Crispy Chickn Fillets, and a brand new entry, Piri Piri Chickn Wings, complete with […]

Reduction in Meat Consumption Key to Climate Crisis Resolution, Study Finds

3 Mins Read Shifting from high meat consumption to a plant-based diet drastically lowers the environmental harm linked to food production, according to a new climate study on diet and emissions. The most extensive study of its kind to date, published in the journal Nature Food, says vegan diets generate 75 percent fewer climate-warming emissions, and diminish water […]

Report Details Historical and Present-Day Per Capita Emissions by Country

3 Mins Read Data released last May from the World Resources Institute platform Climate Watch reveals insights into countries’ historical and present-day per capita emissions. Among the top ten emitters, according to the report, the United States and Russia have the highest per capita emissions, while India’s per capita emissions are the lowest at just 2.5 tCO2e per […]

Dutch Startup Willicroft Introduces Fermented Plant-Based Butter

2 Mins Read Willicroft debuts a new vegan butter made from fermented beans. Dutch startup Willicroft, known for its plant-based cheese alternatives, is expanding its product range with the introduction of its first non-cheese offering: a fermented butter. The innovative product, named “The Original Better,” will hit the market in both retail stores and food service in September. […]

Akua’s Kelp Burgers Get the SpongeBob Treatment to Support Nickelodeon’s Operation Sea Change

3 Mins Read Akua, the New York-based creator of the “world’s first” kelp burger, has announced a partnership with Nickelodeon’s SpongeBob SquarePants to introduce kid-friendly Kelp Patties. The new slider-sized patties, available in Original and BBQ flavors, are designed to make eco-friendly eating more appealing to children. The burgers will be launching in select U.S. retailers and at […]

Alpha Foods Partners With Just Egg, Improves Its Vegan Chicken Nutrition

3 Mins Read California-based vegan food brands Alpha Foods and Eat Just, have announced a partnership to expand Alpha’s breakfast offerings featuring Just Egg. Following its recent partnership with the Anne Hathaway-backed precision fermentation egg producer, The Every Co., Alpha is adding Just Egg, the market leader in the plant-based egg category. Alpha and Eat Just say they […]