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alternative protein australia

Magic Valley Launches As Australia’s First Cultured Lamb Food Tech

3 Mins Read Australian startup Magic Valley has launched as the first Australian food tech cultivating lamb meat. Based in Melbourne, it wants to be the leading provider of slaughter-free cultured lamb mince, chops, strips and even lamb steaks, grown directly from cells and without the use of FBS or animal-based products. Founded by Paul Bevan, Magic Valley […]

Fable Food Gears Up To Bring Its Mushroom-Based Vegan Braised Beef Across Asia

4 Mins Read Australian plant-based startup Fable Food Co is now setting its sights on expanding in Asia as demand for sustainable vegan meat alternatives continues to grow across the region. The food tech has recently doubled-down its presence in Australia, expanding with a new premium line of vegan-friendly mushroom-based braised beef ready meals across retail giant Woolworths, […]

Australia’s Alt Protein Sector Poised For Exceptional Growth Thanks To Homegrown Superstars

4 Mins Read Australia is no exception to the global plant-based trend in recent years, with the movement only picking up pace since the coronavirus pandemic with consumers increasingly shifting away from conventional meat amid headlines of virus-ridden abattoirs. And as the demand continues to grow, homegrown startups are taking on the challenge to innovate new products that […]