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china consumer trends

Chinese Agri-Food Tech Companies Raised US$6 Billion In 2020, New Data Shows

4 Mins Read Chinese agri-food tech companies collectively bagged US$6 billion in 2020, representing a 66% increase from the year before, new statistics show. It comes as total private equity and wider venture capital funding across all industries in China dropped by more than half, signalling the bullish investment sentiment for the agri-food sector amid the growing pandemic-driven […]

74% Of Elite Chinese Consumers Prioritise Making A Positive Impact Over Materialism

2 Mins Read According to a new report by HSBC Jade, the bank’s most elite membership level, Chinese consumers say that their personal growth and making a positive impact on earth is more important than wealth. This adds to the growing analyses indicating that the consumer market, especially in Asia, is increasingly wellness oriented and eco-conscious. For companies, […]