Browsing tag

consumer trends

Gen Zs & Millennials Are Leading Alternative Protein Consumption, Data Shows

3 Mins Read New data is showing that the main market for alternative meat products are younger consumers, who are citing health, animal welfare and sustainability as the key reasons why they’re turning their backs on conventional meat. These findings confirm the major shift in consumer trends led by the younger generation of shoppers, who are poised to […]

Ocean Fish Stocks To Plummet As People Quit Meat & Choose Seafood Instead

3 Mins Read As more people begin to lower their meat consumption, many are choosing to eat fish instead – a trend that will alarmingly speed up the rate at which our oceans will be completely depleted. Current projections say that the world’s stocks of fish will collapse by 2050, making food solutions such as alternative proteins even […]

Europe: Over 20% Now Flexitarian & Number Of Vegans Doubles, According To New Study

3 Mins Read Further evidence of the unstoppable flexitarian trend and shift towards plant-based eating, a new consumer study in Europe has found that nearly a quarter of the population in the region are now actively reducing their meat intake. Conducted by Berlin-based plant-based supermarket chain Veganz, the new research examined the changing attitudes of over 2,600 shoppers […]

Health & Sustainability A Priority For Asian Consumers But Cost & Ease Remain Still A Barrier

3 Mins Read A newly released global public opinion study has found that the majority of people around the world are now willing to adopt healthy and sustainable behaviours, especially in Asia. However, there remains key impediments to action, with the main barriers being the perceived difficulty of making planet-positive changes as well as affordability, a consideration that […]

Healthy Food Subsidies & Processed Meat Levies: New Survey Shows Consumers Want More From Government & Retailers

3 Mins Read Consumers are calling for healthy foods to be cheaper and more available in grocery shops, a new poll finds. The survey, which explored public attitudes about healthy eating, finds that the current food market poses barriers for shoppers to pursue healthy diets. Researchers concluded that government policies to subsidise healthy foods, ensure that retailers stock […]

Q&A w/ FMCG Gurus: Plant Based Consumer Attitudes in 2020

4 Mins Read In the past couple of years, plant-based foods have become more popular amongst the masses. This is being driven by consumers changing their diets to lead healthier and more sustainable lifestyles and associating plant-based ingredients with being natural and having an array of health benefits. With most of the world in some form of lockdown […]

10 Stats About Consumers & Their Plant-Based Food Habits During Covid-19

3 Mins Read New market research conducted by San Francisco-based F&B consultancy firm Mattson has revealed what consumers are thinking about plant-based foods amidst the coronavirus pandemic at a recent virtual education conference called SHIFT20. Here are some of the most interesting findings to emerge from the survey of U.S. consumers conducted in June, covering everything from what […]

Values Matter: 57% Of Consumers Want Brands To Stand Up For The Planet

3 Mins Read In the wake of the ongoing coronavirus crisis and the social justice movement, consumers are looking for brands that publicly stand for causes that are important to them, a new study finds. The top three issues that consumers want brands to take a stand on are health, the environment and social equality. Analysts say that […]

#Bye2019 – What We Learned This Year About Consumer Trends

2 Mins Read As consumers are becoming increasingly aware about ethics, the environment and health, their decisions are undergoing change. This is in turn driving businesses to alter their tactics. Here is what we learned this year about consumer trends through these 8 studies. 1. Carbon Emission Food Labels Work Food labels that show the carbon footprint can […]