Browsing tag
3 Mins Read New survey data in the U.K. shows that a record number of people are now planning to switch to a meat-free diet in 2021, driven by rising concerns about health and sustainability. Research also shows that support amongst the British public to ban factory farms has increased to new heights, as the coronavirus pandemic continues […]
4 Mins Read While the plant-based meat market tends to get all the attention, as more consumers begin shifting towards plant-based and flexitarian diets, we’re set to see the rise of vegan cheese and dairy. Already seeing a major boost in sales in the wake of the coronavirus pandemic, the latest data shows that we’re likely to see […]
3 Mins Read New data is showing that the main market for alternative meat products are younger consumers, who are citing health, animal welfare and sustainability as the key reasons why they’re turning their backs on conventional meat. These findings confirm the major shift in consumer trends led by the younger generation of shoppers, who are poised to […]
3 Mins Read Gen Zs or “Zillennials” are on track to overtake the famous millennial cohort and are set to transform the way business and investing is done with their flight-shaming, plant-based and zero-alcohol habits. Analysts in a new Bank of America research report say that investors and companies should take note of these emerging trends, or risk […]
3 Mins Read As more people begin to lower their meat consumption, many are choosing to eat fish instead – a trend that will alarmingly speed up the rate at which our oceans will be completely depleted. Current projections say that the world’s stocks of fish will collapse by 2050, making food solutions such as alternative proteins even […]
3 Mins Read Further evidence of the unstoppable flexitarian trend and shift towards plant-based eating, a new consumer study in Europe has found that nearly a quarter of the population in the region are now actively reducing their meat intake. Conducted by Berlin-based plant-based supermarket chain Veganz, the new research examined the changing attitudes of over 2,600 shoppers […]
3 Mins Read Recent data shows that a whopping 92% of people in the U.S. who bought plant-based meat for the first time during the Covid-19 pandemic plan on continuing to do so in the future, with the main drivers being health, food safety and convenience. Similar levels of enthusiasm for vegan meat alternatives were recorded in other […]
3 Mins Read It’s become pretty clear that consumer preferences have changed drastically over the past few years alone. We at Green Queen have highlighted before how millennials and Gen Zs are at the forefront of the movement. But we could be entering a brand new era of conscious consumerism, with this trend taking over the mainstream. A […]
3 Mins Read A newly released global public opinion study has found that the majority of people around the world are now willing to adopt healthy and sustainable behaviours, especially in Asia. However, there remains key impediments to action, with the main barriers being the perceived difficulty of making planet-positive changes as well as affordability, a consideration that […]
3 Mins Read A new Australian study has found that Generation Z – the younger generation born between 1995 and 2015 – are not ready to accept cultivated meat, but are greatly concerned about environmental and animal welfare issues. Despite their skepticism about trying cell-based meats, however, nearly half of the cohort surveyed recognised its potential as an […]
3 Mins Read Consumers are calling for healthy foods to be cheaper and more available in grocery shops, a new poll finds. The survey, which explored public attitudes about healthy eating, finds that the current food market poses barriers for shoppers to pursue healthy diets. Researchers concluded that government policies to subsidise healthy foods, ensure that retailers stock […]
4 Mins Read In the past couple of years, plant-based foods have become more popular amongst the masses. This is being driven by consumers changing their diets to lead healthier and more sustainable lifestyles and associating plant-based ingredients with being natural and having an array of health benefits. With most of the world in some form of lockdown […]
3 Mins Read New market research conducted by San Francisco-based F&B consultancy firm Mattson has revealed what consumers are thinking about plant-based foods amidst the coronavirus pandemic at a recent virtual education conference called SHIFT20. Here are some of the most interesting findings to emerge from the survey of U.S. consumers conducted in June, covering everything from what […]
3 Mins Read In the wake of the ongoing coronavirus crisis and the social justice movement, consumers are looking for brands that publicly stand for causes that are important to them, a new study finds. The top three issues that consumers want brands to take a stand on are health, the environment and social equality. Analysts say that […]
9 Mins Read Look around your regular grocery store or high street shops, and it’s pretty hard to miss the major changes that have taken place as new trends shake up decades-old established industries. Thanks to millennials (people born between 1981 and 1996) and Generation Zs (referred to as the group born between 1997 and early 2010s) – […]
2 Mins Read As consumers are becoming increasingly aware about ethics, the environment and health, their decisions are undergoing change. This is in turn driving businesses to alter their tactics. Here is what we learned this year about consumer trends through these 8 studies. 1. Carbon Emission Food Labels Work Food labels that show the carbon footprint can […]