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cruelty free trend

Pret A Manger Swaps Meatball Wraps For Vegan Alternative Due To Consumer Demand

3 Mins Read Following increasing consumer demands for sustainable and animal-free foods during the U.K. based movement, Veganuary, British fast-food chain, Pret A Manger replaces meatball wraps with vegan alternatives. Since the Veganuary campaign, increasing consumer demand for plant-based foods has led Pret A Manger to eliminate meatball wraps from its menu permanently and feature the vegan substitute […]

Telfar: Black-owned Fashion Brand Wins Design Award For Vegan Leather Shopping Bag

4 Mins Read Black-owned fashion label Telfar recently won a Design Museum award for creating a vegan-leather, gender-neutral shopping bag aiming to redefine the stereotypical concept of luxury fashion being only white, privileged, and aspirational. Founded back in 2005 in New York City by Liberian-American designer Telfar Clemens and his business partner Babak Radbo, Telfar won the Fashion […]

Rare Beauty: Selena Gomez’s New Vegan Makeup Brand Will Debut This September

2 Mins Read Singer-songwriter and actress Selena Gomez will be launching her brand new vegan beauty line this coming September. Called Rare Beauty, the makeup label will be entirely cruelty-free, vegan-friendly and “made to feel good in”. The brand has also set up a “Rare Impact Fund” initiative dedicated to address gaps in mental health.  Celebrity singer-songwriter Selena […]

Vegan Leather Market Will Be Worth US$89 Billion By 2025, Asia To Dominate Sector

3 Mins Read A new report by Bangalore-based tech solutions company Infinitum Global estimates that the market for vegan leather will reach US$89 billion by 2025, citing the growing consumer awareness about animal welfare as the primary reason for growth, especially in the Asia-Pacific region. The study also reveals that as consumers become more concerned about sustainability, the […]