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heura plant based meat

Spain’s Heura Triples Turnover Amid Pandemic Shifts Masses To Plant-Based Meat

3 Mins Read Spanish plant-based meat brand Heura has recorded a threefold increase in its annual turnover, despite the economic turmoil unleashed by the coronavirus pandemic. The startup has also doubled its international presence, as the health crisis continues to drive mainstream demand for more nutritious and sustainable proteins.  Heura has announced in its latest annual report that […]

10 Myths About Plant-Based Diets Debunked By A Cardiologist

4 Mins Read Every January, thousands of people around the world join the Veganuary movement, a 31-day pledge to go vegan for the planet, animals and health. While veganism has become one of the hottest trends recently, there are still loads of myths about the meat and dairy-free diet. Now, Dr. Alberto García Guerrero, a cardiologist and expert […]

Plant-Based Meat Maker Heura Sparks Controversy With Giant Madrid Billboard

4 Mins Read December 11 2020 Update: Heura’s took down its Madrid billboard after the company shared it is being sued by major Spanish meat industry associations because of the advert’s provocative message. In response to the suit, Heura Co-Founder & CEO Bernat Añaños said “We hope that we can utilise this moment to begin a dialogue between […]