Shoppers More Likely To Buy Sustainable Products That Don’t Look Eco-Friendly: Study
4 Mins Read Could brands persuade more consumers to buy their sustainable products if they make them appear less green? One study says: yes.
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4 Mins Read Could brands persuade more consumers to buy their sustainable products if they make them appear less green? One study says: yes.
3 Mins Read UK-based tempeh startup Better Nature has launched a new product range of meat-free products that are also carbon and plastic negative as part of its commitments to tackle climate change, making it the startup’s most sustainable one to date. After closing a GBP£1.6 million(approx. US$2.2M) seed round which was led by venture fund Good Food Fund […]
3 Mins Read Disposable consumer products giant Bic has launched a new carbon neutral bamboo razor, as demand for sustainable alternatives continues to grow. The new eco-friendly razor has debuted in Sweden, packaged in plastic-free paper and comes with refills. Bic says the move is an “example of how Bic Company innovates to reduce the environmental footprint of […]
4 Mins Read Natural soap pioneer Dr. Bronner’s is set to launch Magic Chocolate, a new range of organic, fair trade and vegan chocolate made using dynamic agroforestry, a type of sustainable farming practice, and the company says the bars will be available across the United States starting from the summer. California-based Dr. Bronner’, a family-owned maker of […]
5 Mins Read By: Lucca Henrion, Joe Árvai, Lauren Lutzke & Volker Sick Would you drink carbonated beverages made with carbon dioxide captured from the smokestack of a factory or power plant? How would you feel if that captured carbon dioxide were in your child’s toys, or in the concrete under your house? The technology to capture climate-warming […]
2 Mins Read Women-led organization Red Carpet Green Dress (RCGD), which was founded by Suzy Amis Cameron and works to drive positive change in the fashion and apparel industry, recently launched its brand new digital RCGD app to build a community dedicated to promoting sustainability. Red Carpet Green Dress (RCGD) has debuted a new app that aims to […]
5 Mins Read Razer, a billion-dollar global lifestyle brand for gamers, recently launched a new US$50 million Razer Green Fund and its very first green investment is in Bambooloo, a Singapore-based zero waste home goods brand focused on greening toilet paper. As part of its plan to support sustainable startups, Singaporean-American tech firm Razer has launched a green […]
4 Mins Read In a recent announcement, Galy that grows cotton from cells instead of plants has joined the global sustainability initiative Fashion For Good for its new virtual exhibition titled ‘GROW’ that will showcase the future of fashion and its new alternative materials. Boston-based Galy has joined Amsterdam-based The Fashion for Good Museum in its latest virtual and […]
4 Mins Read According to a new survey conducted by clean manufacturing firm Genomatica in the U.S., even though 86% of consumers believe that sustainability is important, nearly half (48%) are not aware of how or where they can find sustainable clothing and 42% are even confused about what actually constitutes sustainable clothing. The new survey was conducted […]
3 Mins Read Colorado-based Trupo Treats unveiled a range of vegan milk chocolate alternatives of childhood favourite bar including Kit-Kat’s, Twix, Nestle Crunch and Hershey’s with the focus to not only help people transition to plant-based sweets with familiar tastes but with a mission to end to animal cruelty through the consumption of these products. Founded by 22-year-old […]
3 Mins Read Just in time for Earth Day, sustainable shoe brand Allbirds is open-sourcing its version of a carbon footprint calculator and is encouraging consumers to call on the fashion industry to add carbon footprint labels to their products. To promote the same, the company unveiled the carbon accountability campaign with an ad in The New York […]
3 Mins Read Actress, activist, and entrepreneur Jada Pinkett Smith recently launched Hey Humans, a vegan, gender-neutral, and 99% plastic-free beauty care line. Hey Humans, a new personal care range developed by Jada Pinkett Smith and co-founded with beauty incubator Maesa launched at Target stores across the U.S. and available for under US$6 per item, the brand aims […]
3 Mins Read Sweden-based TreeToTextile recently invested EUR€35M (approx. US$42M) in constructing a demonstration plant in Sweden to upscale the production of new sustainable textile fiber. Owned by H&M Group, Inter IKEA Group, Stora Enso, and LSCS Invest, TreeToTextile, a purpose-driven technology development company, is a member of Textile Exchange. as well as a supporting organization to the […]
4 Mins Read Collaborating with Big Idea Ventures, Bel Group looks to support the former’s new protein fund that is dedicated to encourage seed and early-stage investments in plant-based and cell-based innovation and companies. With a target to raise US$50 million since its launch in 2019, Big Idea Ventures (BIV) was looking to receive support from major companies […]
4 Mins Read Zero waste home goods brand Bambooloo has raised more than US$250,000 via equity crowdfunding in order to further its plastic-free mission and launch its bamboo household consumers goods to the United Kingdom. Owned and operated by The Nurturing Co (TNC), the Singapore-based sustainable products e-commerce startup aims to provide consumers with safer, healthier, and cost-effective […]
3 Mins Read Vegan Arborist is a new London-based online business and consumer platform dedicated exclusively to sustainable and plant-based products. Launched earlier this year in April, the platform matches impact investors with sustainable companies on the one hand, while ensuring consumers are able to access eco-friendly and vegan-friendly products and services. Founded by John Creaton, a former […]
4 Mins Read What a great time to live in Hong Kong! All of a sudden, awesome green living concept stores and products are sprouting up in every corner. It’s becoming hard to keep track of them all. Always looking to lend a helpful green hand, Green Queen has put together some of our favorite new addresses for stylish shopping […]