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the vegetarian butcher

World’s First Plant-Based Burger King Opens Doors As Flexitarianism Goes Mainstream

3 Mins Read The world’s first-ever meat-free Burger King outlet has opened doors in Cologne, Germany this week, amid surging mainstream demand for plant-based food as consumers adopt flexitarian eating habits for environmental, ethical and health reasons. The restaurant, open from June 7 to June 11, has teamed up with The Vegetarian Butcher to serve meatless Whoppers, vegan […]

Unilever Partners With Mycoprotein Startup ‘Enough’ To Expand Plant-Based Meat Portfolio

3 Mins Read Unilever has announced a new partnership with food tech Enough, formerly known as 3F Bio, to launch new plant-based meat products and keep up with the “explosive growth” of alternative proteins. Enough uses zero-waste fermentation technology to develop its mycoprotein, which will support the Anglo-Dutch food giant’s sustainability plans and its €1 billion (US$1.19 billion) […]

Burger King Indonesia Launches Plant-Based Whopper With The Vegetarian Butcher

2 Mins Read Burger King Indonesia has become the latest to hop on the Plant-Based Whopper bandwagon, launching the new meatless patty in Jakarta this month before expanding to all 175 outlets nationwide. Partnering with Unilever-owned The Vegetarian Butcher for the new vegetarian-friendly menu item, Burger King says that the response from consumers has been “amazing”.  Fast food […]

The Vegetarian Butcher Launches Plant-Based Meat Products For Foodservice In China

4 Mins Read The Vegetarian Butcher has rolled out six new plant-based meat alternative products for foodservice businesses in China, after the brand landed in the country for the first time in December. The new products will be available for chefs across the country to “get cooking with our new meat” as flexitarianism and plant-based eating becomes increasingly […]

Burger King U.K. Launches 100% Vegan Royale & Plant-Based Whopper

4 Mins Read Fast food giant Burger King U.K. has launched a brand new chicken-free Vegan Royale burger and re-introduced the Plant-Based Whopper to its menus in the country. Teaming up with The Vegetarian Butcher to roll out the new items, Burger King says the move is part of its push to cater to its growing flexitarian and […]

Unilever CEO: Rise Of Plant-Based Food Is An ‘Inexorable’ Trend In ‘Every Single Country’

3 Mins Read Speaking in a recent interview, Unilever CEO Alan Jope revealed the conglomerate’s big plans ahead to tap into the fast-growing plant-based market, as the global appetite shift takes hold around the world. Describing the trend as “inexorable”, Jope outlined the Anglo-Dutch firm’s first steps to ramp up its plant-based sales, starting off by creating vegan-friendly […]

Middle East:Burger King Brings Plant-Based Rebel Whopper To Dubai

3 Mins Read Burger King has brought its Rebel Whopper made with The Vegetarian Butcher’s plant-based patties to Dubai, after rolling out the new meatless option across 25 countries in Europe last year and adding vegan chicken nuggets to menus in Germany. It’s the latest extension of the partnership between the fast food giant and Unilever, who acquired […]

Dutch Fermentation Startup The Protein Brewery Secures US$26M Series A To Scale-Up Animal-Free Ingredients

3 Mins Read The Protein Brewery, a food tech harnessing microbial fermentation to develop alternative protein ingredients, has just closed a €22 million (US$26 million) Series A funding round. Founded this year, the startup has developed its flagship product Fermotein, a protein-rich versatile ingredient that can be used to make a range of animal-free alternative foods, which the […]