Browsing tag

zero waste fashion

Levi’s Unveils Latest Campaign ‘Buy Better, Wear Longer’ To Encourage Sustainable Fashion Production Practices

4 Mins Read Recently, American denim brand Levi’s launched a new campaign ‘Buy Better, Wear Longer’ that features Jaden Smith, Xiye Bastida, Melati Wijsen, and Marcus Rashford among others, to raise awareness about the environmental impacts of the apparel industry. The multi-platform global ad campaign titled ‘Buy Better, Wear Longer’ focuses on creating quality clothing that lasts for generations by […]

Gucci For Rent? Southeast Asia’s Largest Circular Fashion Platform Style Theory Lands In Hong Kong

3 Mins Read Style Theory, the Singapore-headquartered circular fashion platform, has just entered Hong Kong. Starting this month, Hong Kong residents can lease, sell and purchase designer garments and accessories from the platform’s curated selection of over 2,000 brands without the substantial cost and waste associated with linear fashion consumption.  Founded in 2016 by Raena Lim and Chris […]

France Bans Companies From Throwing Away & Burning Unsold Goods

3 Mins Read France has just banned companies from destroying leftover stock and returned items. Under the anti-waste law, which was recently passed by parliament in late January, luxury goods and designer brands, as well as those selling electrical items, hygiene and cosmetics products, must reuse, redistribute or recycle instead of throwing them away. The wide-ranging 130-article bill, […]

Second Hand Fashion Is Taking Over The World, From Thrift To Preloved Luxury

4 Mins Read Global charity Oxfam has recently launched their #SecondHandSeptember campaign, calling on people to join the pledge to say no to new clothing for 30 days. Having been reusing and reselling clothes since 1948, the NGO has declared that secondhand is the answer to sustainable fashion, helping to sound the alarm on the environmental impact of […]

2019 Redress Design Awards Highlights: The Future Of Fashion Is Sustainable

5 Mins Read Environmental charity pioneer Redress, who can be credited with launching the sustainable fashion movement in Asia over ten years ago, recently presented the 2019 Redress Design Award Show, the ninth edition of what has become the world’s largest sustainable fashion design competition. Green Queen got a front row seat to the Awards, held at Centerstage […]

Indian Textile Startup Malai Creates Vegan Leather Made From Coconut Waste

2 Mins Read Coconut leather is the latest eco fabric to hit the fashion scene for sustainable leather alternatives. India-based startup, Malai, have developed bacterial cellulose grown from leftover coconut water and successfully converted the biocomposite into a substance that resembles traditional leather. Founded by Slovakian designer and material researcher, Zuzana Gombosva, and product designer and mechanical engineer, […]

Sustainable Clothing Brand A.C.F Founder Promotes Waste-less Fashion

5 Mins Read If sustainability is important in deciding what you don on a daily basis, Hong Kong-based brand A.C.F Clothing is the ethical label you need to know about. On the surface, there is nothing about the line’s stylish pieces that screams basic or eco-friendly. Their bold silhouettes and minimalistic details are on trend, but make no […]

The Future of Fashion: The Eco Fabrics You Will Be Wearing In 10 Years

5 Mins Read When actress Emma Watson launched her Instagram account, The Press Tour, for the sole purpose of highlighting ethical, sustainable fashion while promoting Beauty and the Beast, it was wonderful seeing someone with such clout shine a light on how chic and beautiful sustainable fashion can be. As the second biggest environmental global and clean water polluter, the fashion industry, […]

Zero Heroes: Hong Kong’s Most Inspiring Zero Waste Kings & Queens

11 Mins Read As humans, we make choices every single day that matter so much more than it may seem. Your life today is a result of a cumulative series of decisions you made yesterday. Collectively, as a race, we have made decisions – good and bad – that have brought our ecosystem to where its at now. There is no denying […]