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James Murdock is co-founder and Chief Marketing Officer of Alchemy, the world’s fastest-growing circular technology company. With over 20 years of experience delivering marketing and business operations across leading tech markets, he is a leader in driving innovative solutions to reduce e-waste and carbon emissions. Under his leadership, Alchemy has refurbished and resold more than 9 million devices, saving over 540 million kilograms in carbon emissions. He strives to empower businesses and consumers to reduce their carbon footprint and embrace circularity. James is passionate about creating impactful change, and he continues to lead Alchemy’s mission to normalise sustainable technology and pave the way for a greener future.

Opinion

Opinion: The Circular Economy is A Competitive Advantage – Tech Brands Are Leading the Shift

James Murdock Apr 10, 2025
James Murdock, founder of circular tech firm Alchemy, argues that circularity isn't just good for the planet – it makes business sense too, and smart tech brands know it. The circular economy – the infrastructure by which we collect…
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