Author

Andre Menezes 3 posts 0 comments

Andre Menezes is a seasoned business leader with a proven track record of strategic growth, operational excellence, and innovative leadership across multiple global markets. With extensive experience in Brazil, USA, Europe, and Asia, Andre specializes in leading companies through periods of transformation and scaling ventures internationally - as board and management. Andre has managed complex turnarounds as CEO in mid-sized businesses and founded and built a global start-up with a presence in the US, Europe and Asia.

Green Business

Is Unilever’s Sale of The Vegetarian Butcher A Turning Point for Plant-Based Meat?

Andre Menezes Dec 3, 2024

Unilever is planning an auction to sell The Vegetarian Butcher, its flagship plant-based meat brand. This news has sent ripples through the industry, prompting many to ask: What does this mean for the future of plant-based meat, and how…
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Alt Protein

Plant-Based Meat: The Biggest Risk is Not Facing Headwinds, But Ignoring Them

Andre Menezes Jul 24, 2024

Former TiNDLE Foods CEO Andre Menezes on why plant-based meat industry founders need to start facing some hard truths. Over the past few years, I have had the privilege of engaging with numerous founders, professionals, and investors in…
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Alt Protein

Former Tindle CEO: What I’ve Learned About the Plant-Based Industry’s Rise, Fall & Future

Andre Menezes Jun 25, 2024

Andre Menezes, founder and former CEO of plant-based meat maker Tindle Foods, explores the vegan industry's rollercoaster period post-pandemic, and where it's headed next. In the world of startups and innovation, few sectors have seen…
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