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  • Sonalie Figueiras

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Sonalie Figueiras 647 posts 0 comments

Serial social entrepreneur Sonalie Figueiras is the founder & editor-in-chief of Green Queen, an award-winning impact media platform advocating for social & environmental change in Hong Kong with a mission to shift consumer behaviour through inspiring & empowering original content. She is also the founder & CEO of Ekowarehouse, the global sourcing platform for certified organic products, with a mission to make safe, quality food accessible & affordable for the whole planet. With over a decade of experience in publishing, digital marketing, organic trade and health & sustainability, she is an eco wellness industry veteran with a keen eye for market trends and a sought-after international speaker and moderator, sharing her expertise on stages across Asia and beyond, including TEDx and Harvard Business School.

Animal Rights

Environmental Graphic Artist Weiyuan Wei: ‘I Want My Work To Educate, Inspire & Excite’

Sonalie Figueiras Apr 7, 2021
Originally from China and now based in the United Kingdom, graphic designer and illustrator Weiyena Wei is passionate about using art and design to 'encourage new behaviours in a visually engaging way. Over the past few years she has…
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Alt Protein

Seaspiracy Response: Here’s What NGOs & Other Organizations Are Saying About The Documentary, Plus Our Take

Sonalie Figueiras Apr 6, 2021
Seaspiracy premiered on Netflix less than two weeks ago. Just four days after it was released, it had already made it to the Top 10 lists on Netflix in more than 32 countries, including the U.K. and the U.S. Netflix does not release…
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Climate Change

Netflix Seaspiracy Review: If You Can Still Eat Fish After Watching This Film, We’re Not Made The Same

Sonalie Figueiras Mar 25, 2021
Director Ali Tabrizi's documentary film, backed by Cowspiracy's executive producer Kip Anderson, is shocking, terrifying and an unsparing indictment of the commercial fishing industry. Let's hope everyone on the planet watches it so our…
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Alt Protein

Green Monday Announces Omni Luncheon Menu Debut at McDonald’s Shanghai, Guangzhou & Shenzhen

Sonalie Figueiras Mar 24, 2021
Green Monday, the alternative protein leader based headquartered in Hong Kong, is celebrating the launch of a new menu featuring the group's plant-based spam equivalent, Omni Luncheon Meat, with QSR giant McDonald's in three Chinese…
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Alt Protein

Latin America: Plant-Based Meat Startups & Brands To Watch

Sonalie Figueiras Mar 9, 2021
The Latin American alt protein market is exploding. We recently did an overview of the space, in which we highlighted that 90% of the population want to eat more plant-based foods, according to an Ingredion survey. We recently spoke to…
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Alt Protein

Interview: Quinoa Marketing’s Emmanuel Besserve ‘LatAm Vegan Businesses Will See Demand Rising Aggressively This Year’

Sonalie Figueiras Mar 5, 2021
Frenchman Emmanuel Besserve been living in Panama for the past 13 years. He is the co-founder of Oops Vegan, an educational vegan blog and online community, and Quinoa Marketing, a marketing agency for plant-based and sustainable…
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Interviews

The Interview – Anna Lappé of Diet for A Hot Planet: “The Real Power Comes From Collectivising Our Voice”

Sonalie Figueiras Jan 14, 2021
Anna Lappé and her mother Francis Moore Lappé were decades ahead of their time with their activism, research, books, grant funds and education-giving about sustainable food systems. Lappé (daughter)'s book Diet for a Hot Planet…
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Climate Change

Top 10 Sustainability Trends: Our 2021 Eco Wellness Predictions

Sonalie Figueiras Jan 9, 2021
It's that time of the year again, a new dawn, or in 2021's case, a better dawn, because hey, what can be worse than 2020? New year = new set of Green Queen trend predictions (proud to share that we still haven't been wrong yet). This year,…
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Alt Protein

Top 13 Alt Protein Trends: Our 2021 Industry Predictions

Sonalie Figueiras Jan 5, 2021
2020 was a challenging and unexpected year, and most of the world was brought to its knees by the Covid-19 pandemic. It's been almost 12 months of bad, sad news and traumatic moments. But for the alt protein industry, 2020 has been an…
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Alt Protein

Green Common Shanghai: Green Monday Celebrates First Mainland China Store Milestone

Sonalie Figueiras Dec 22, 2020
Hong Kong-based plant-based pioneer Green Monday has announced the opening of their tenth retail store in Asia and the first-ever retail location in mainland China, welcoming diners and shoppers alike at the new Green Common Shanghai in…
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Interviews

Change Foods Welcomes Irina Gerry: Why This Danone Senior Brand Manager Chose To Become CMO Of An Alt Dairy Startup

Sonalie Figueiras Dec 10, 2020
Formerly Senior Brand Manager for plant-based brands at Danone and the the force behind major recent launches at Silk and So Delicious, Irina Gerry has recently joined the management team at U.S.-Australian food tech Change Foods, which…
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Eco Packaging

Forget Your CV: Lucy Dearing Got Her Dream Vegan Job By Doing THIS

Sonalie Figueiras Nov 27, 2020
Recessions, pandemics, robots taking over...Getting a job these days is not easy. Not to mention that millennials wants jobs with purpose and zillennials (AKA Gen Z) want to save the world with their career. And if you are vegan, it's even…
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Alt Protein

Exclusive: APAC Alt Protein Startups Raised More Than US$230 Million In Past 12 Months

Sonalie Figueiras Nov 18, 2020
It's hard to overstate what a record breaking year it has been for the alternative protein industry over the past 12 months, most especially in Asia where Green Queen Media is based. Just a couple of years ago, there were less than on…
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Vegan

Bangkok To Berlin: The Best Vegan-Friendly Cities In The World (According To Data)

Sonalie Figueiras Oct 30, 2020
There are a fair amount of 'best vegan cities' lists on the interwebs, most of which are all interesting and worth a read. That being said, here at Green Queen, we love data and we love to use data to make decisions. While we did find a…
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Eco Lifestyle

Green Party: How To Throw The Best Vegan + Low Waste Kids Birthday Ever

Sonalie Figueiras Oct 29, 2020
Okay it's taken me two years to figure out how to throw the best low waste, plant-based kids birthday ever but I think I've cracked it and since I love to share everything I find and know about living a planet-forward life, I'm sitting…
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Hong Kong

McDonald’s x OmniLuncheon: Here’s The 411 On The New #PlantBased Menu

Sonalie Figueiras Oct 16, 2020
Green Monday has made headlines yet again, now with a groundbreaking partnership between its food tech arm OmniFoods and McDonald's Hong Kong, making it the first plant-based startup in the world to land a major long-term collab with the…
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Climate Change

From Eutierra To Eco-Rage: This New Climate Scale Helps Describe Your Earth Emotions

Sonalie Figueiras Oct 14, 2020
Research by the American Psychiatric Association shows that more frequent natural disasters caused by climate change are contributing to a skyrocketing levels of anxiety and trauma. Isaias Hernandez is the founder and activist behind…
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Alt Protein

Plant-Based Burgers Aren’t ‘Discs’: Can The Nomenclature Police Please Stop?

Sonalie Figueiras Oct 7, 2020 3
All over the world, legislators are wasting their time (and our money) fighting battles about what to call foods we have been eating for decades. Apparently we consumers are so moronic that we are incapable of telling the difference…
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Green Business

Fortune ‘Change The World’ List: 5 Companies Creating A More Sustainable Future From Green Monday To Natura

Sonalie Figueiras Sep 22, 2020 1
Since 2015, Fortune Magazine has compiled a "Change the World" list of companies around the world who are doing well because they prioritise a mission for the people and the planet. Collaboration in a time of crisis was the ultimate focus…
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Biodiversity

‘My Octopus Teacher’ Is The Nature Film You Need To Watch Right Now

Sonalie Figueiras Sep 20, 2020 0
My Octopus Teacher is a nature documentary unlike any I have ever watched. It follows Craig Foster, an experienced diver and filmmaker, on his yearlong journey of friendship with, of all things, a wild cephalopod. I had few expectations…
Read More...
Eco Lifestyle

Happy Baton: 6 Reasons I’m Loving My Toy Rental Subscription

Sonalie Figueiras Sep 15, 2020 1
I recently got the chance to test out Happy Baton, Hong Kong's first toy rental subscription service. What's a toy rental subscription? Well a parent's dream really! Basically you sign up on Happy Baton's website, complete a short…
Read More...
Older Posts

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Green Queen Media
🌱🍄🍚 FOR THE LOVE OF MUSHROOMS⠀⠀⠀⠀ 🌱🍄🍚 FOR THE LOVE OF MUSHROOMS⠀⠀⠀⠀⠀⠀⠀⠀⠀
Teriyaki glazed mushroom bowls with white rice by @crowded_kitchen⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Delicious & easy is our jam and this summarizes the effort we want to make after a long working day. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Find the full recipe at www.crowdedkitchen.com⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#vegan #plantbased #veganrecipe #plantbasedrecipe #mushrooms #teriyaki #mushroomrecipes #shroomies #plantbasedalternatives #plantbasedcooking #plantbasedwholefood #cookingmood #cookingforlove #recipeinspiration #recipepost #recipesofinstagram #ricerecipes #teriyakisauce #veganrecipeshare #veganrecipeideas #lovemushrooms
Did you know vegan R&B singer has created free res Did you know vegan R&B singer has created free resources to help people transition into a vegan lifestyle? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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No changes are easy but everything worth fighting for always takes some extra work.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Mýa knows this and wants her enthusiasm to be a driving force and support in helping people transition to a planet-friendly (and health-friendly) diet and way of living. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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"Choose life, choose compassion, and take pandemics off the menu". ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#myaharrison #vegan #vegancelebrity #plantpower #veganpower #plantbased #sustainableliving #ecoliving #carbonemissions #emissions #fortheplanet #forhealth #fortheanimals #healthyeating #savetheplanet #climatecrisis #climateemergency #climatechange #ethical #unethical #chooselife
🙅🏻💰 ☕️ ALICIA SILVERSTONE IS ALSO NOT 🙅🏻💰 ☕️ ALICIA SILVERSTONE IS ALSO NOT HAPPY WITH @starbucks VEGAN MILK TAX 🌱⠀⠀⠀⠀⠀⠀⠀⠀⠀
The actress and vegan activist has asked (yet again) to stop punishing customers who decide to make more sustainable choices.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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She already called the company out for using a disposable cup to pour the coffee onto her reusable mug and tossing the single-use item right away, totally defeating the purpose of a reusable mug. Sound familiar? 😒 And this was pre-pandemic. No excuses! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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@aliciasilverstone #starbucks #vegantax #milktax #vegan #plantbased #aliciasilverstone #activist #veganactivist #ecoactivist #ecoliving #sustainableliving #starbuckslatte #veganlatte #reducereuse #reusablemug #nosingleuse #plasticfree #altdiary #F4DF #freetheplantmilk #coffeeshopvibes #cafeteller #hkcafe #cafehoppinghk #instavegan #justvegan #vegancommunity #vegansofinsta #vegannews #dairyfree
😭 MORE THAN DOUBLE THAN IN 2019 😭⠀⠀⠀⠀⠀⠀⠀⠀⠀
💔 The rise of food takeaways during the pandemic is fuelling the use of more than 100 million disposable plastic items every single week.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💔 Research released by @greeners_action, a Hong Kong-based environmental charity, has revealed the astonishing amount of waste produced by the rise in food takeaways amid the pandemic. Based on a survey conducted in 2020, the study estimated that the number of takeaway food orders in the city have surged 55% to reach 21.1 million every single week, up from 13.5 million before the pandemic began. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💔 Global scientific experts, including epidemiologists, chemists, doctors and virologists have confirmed that reusable containers and cups are completely safe to use during the pandemic, and will not raise the risk of coronavirus transmission as long as basic hygiene is employed. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💔 Greeners Action added that businesses must also play a role in eliminating the amount of plastic waste they produce, and “should not forget their responsibilities towards protecting the environment during the pandemic”. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💔 After collaborating with multiple eateries and restaurants in the Yuen Long district last year to provide cash rebates for those who ditch disposable packaging, the NGO has now partnered with supermarket chain AEON to provide customers with coupons and discounts if they bring their own reusables and avoid all single-use plastic items when they order from in-store food outlets. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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💔 While a step forward, Greeners Action is under no illusion that these incentives to promote the adoption of reusables are only a temporary fix and are far from a real solution, which must come from government action.
🌱🇯🇵 VEGAN OKONOMIYAKI⠀⠀⠀⠀⠀⠀⠀⠀⠀
by @fullofplants⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Okonomiyaki is a savoury Japanese pancake that originated in Japan. Even tho the original name means "what you like, grilled", one of the most famous versions is claimed to be created in Osaka after World War II (the famous Osaka version. Okonomiyaki is much older!) and contains eggs, pork, and cabbage.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Thomas has created a plant-based version packed with marinated jackfruit, shredded cabbage, coconut bacon, topped with a sweet soy glaze, and drizzled with mayo and it sounds A-mazing!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Go to @fullofplants link in bio for the full recipe. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#okonomiyaki #veganokonomiyaki #veganjapanese #vganpancake #veganfood #vegansofig #thefeedfeedvegan #bestofvegan #plantbased #veganfoodlovers #asianvegan #recipe #veganrecipe #plantbasedrecipe #whatveganseat #vegangains #vegansia #veggies #eattherainbow #yuminthetum #japanesefood #theresmyfood #meatfree #vegetarian #お料理 #お好み焼き #料理
🌎 Climate change is the BIGGEST threat of our g 🌎 Climate change is the BIGGEST threat of our generation, and going plant-based is the most impactful direct action YOU can take to make a positive impact. For your health, the health of the planet and those sharing it with us.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Join me to go Green Monday and support a net-zero future!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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HOW?⠀⠀⠀⠀⠀⠀⠀⠀⠀
🌱 Start by having a vegetarian/vegan day every Monday. See how you feel⠀⠀⠀⠀⠀⠀⠀⠀⠀
🌱 Find restaurants that serve plant-based options of your favourite dishes. Try different ones and find the one you like the most, or recreate them at home!⠀⠀⠀⠀⠀⠀⠀⠀⠀
🌱  Continue adding more plant-based meals over time and other days of the week. Every meal counts!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#2030NetZero #GreenMonday #SaveThePlanet #DietCHangeNotClimateChange #PlantBased #Vegan #ForHealth #ForThePlanet #ForTheAnimals #VeganGains #VganFood #VeganRecipes #WhatVegansEat #NetZero #Emissions #CarbonEmissions #ReduceYourEmissions #WeCan #EveryBitCounts
🌱🏆 Vivian Kong is a Hong Kong épée fencer, 🌱🏆 Vivian Kong is a Hong Kong épée fencer, world cup champion AND loves plants. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Originally pescetarian, an injury took her on a vegan journey in which she realised, she was recovering faster under a plant-based diet! 💪🏽⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#viviankong #fencing #veganathlete #femaleathlete  #plantpower #veganpower #vegangains #plantbasd #vegan #veganshk #whatveganseat #asianvegan #vegansia #sustainableliving #ecoliving #carbonemissions #emissions #fortheplanet #forhealth #healthyeating #savetheplanet #climatecrisis #climateemergency #climatechange @vmwkong
🌵 PLANTASTIC LEATHER⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🌵 PLANTASTIC LEATHER⠀⠀⠀⠀⠀⠀⠀⠀⠀
Cactus leather, the vegan-friendly and sustainable alternative developed by Mexican startup @desserto.pelle, has turned heads lately in the textile world, from landing a partnership with industry giant H&M to packing a punch in boxing gloves for the first time.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Desserto’s innovation has meant that brands can finally turn away from their reliance on plastic-based leathers when it comes to launching cruelty-free pieces, and can instead choose a natural, toxin-free and PVC free material that rivals the durability and breathability of the real deal. Too good to be true?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We’ve rounded up some of the amazing plant-based accessories, shoes and clothing made from cactus leather, proving that an entirely animal-free wardrobe is not just possible, it’s oh-so-fashionable too. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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🌵 Sandals: @carmona_collection⠀⠀⠀⠀⠀⠀⠀⠀⠀
🌵 Backpack: @a_c____official⠀⠀⠀⠀⠀⠀⠀⠀⠀
🌵 Belt: @artigiano.style⠀⠀⠀⠀⠀⠀⠀⠀⠀
🌵 Sneakers: @clae⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#cactus #castusleather #dessertoleather #pelleleather #sustaianbleliving #ecoliving #ecoootd #alternativematerials #crueltyfree #fashion #roundup #veganootd #vegan #plantbased #sustainablefashion #ecofriendly #ecobag #sustainability #veganvibes #ethical #ethicalfashion #lessplastic #plasticfree
THE PROBLEM IS... 😱😱😱⠀⠀⠀⠀⠀⠀⠀⠀⠀
that bottom trawling in the fishing industry is responsible for releasing over a billion metric tonnes of carbon dioxide annually – more than the emissions from global aviation. 💨✈️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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According to Trisha Atwood of Utah State University, co-author of the study who's finding we are sharing, “the ocean floor is the world’s largest carbon storehouse. If we’re to succeed in stopping global warming, we must leave the carbon-rich seabed undisturbed. Yet every day, we are trawling the seafloor, depleting its biodiversity and mobilising millennia-old carbon and thus exacerbating climate change. Our findings about the climate impacts of bottom trawling will make the activities on the ocean’s seabed hard to ignore in climate plans going forward.” ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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In the end, it comes out to this: if we want to see any major improvements in the current climate catastrophe, WE MUST PROTECT OUR OCEANS.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#protectouroceans #marinelife #carbonemissions #overfishing #seaspiracy #ocean #emissions #sealife #fortheplanet #fishing #vegan #veganlifestyle #ecoliving #sustainableliving
Green Queen Media

We INFORM. We INSPIRE. We EMPOWER. Founded by serial entrepreneur Sonalie Figueiras in 2011, Green Queen is an award-winning sustainability & impact media platform advocating for social & environmental change in Asia. Our mission is to shift consumer behaviour through our authentic, original and ground-breaking content.

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