Health

UK startup Better Nature has kicked off a Believe in Tempeh marketing drive, spoofing a KFC campaign to appeal to Brits who are bored of chicken and want more options. Better Nature is taking on the Colonel. The London-based tempeh…
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The National Football League Alumni Association has teamed up with US startup Oobli to drive wider adoption of sweet proteins as a healthier alternative to sugar. Ahead of the start of the 2026 season of the National Football League…
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Beyond Meat has introduced a slate of plant-based products under the Phytosphere portfolio, including its first protein powders, a line of jerky, and veggie burgers. The company explains its thinking in an interview with Green Queen. …
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The share of Americans who factor a food's processing levels into their purchasing decisions has declined this year, though uncertainty around the healthfulness of ultra-processed food continues. The consumer and policy focus on…
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US startup Mushroom Squared is expanding beyond meat alternatives to focus on functional, minimally processed protein products that target a range of wellness areas. With ultra-processed foods and meat alternatives losing favour with…
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Legumes, tofu and tempeh are driving the resurgence of the UK's plant-based protein sector, with conventional and vegan meat falling out of favour due to health and price concerns. As meat prices continue to climb and vegan alternatives…
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Plenish, the clean-label plant-based dairy brand owned by Carlsberg Britvic, has expanded its Clean Protein range with a four-ingredient oat milk that contains no oils or additives. The furore around ultra-processed foods has piqued…
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The share of global GLP-1 users is set to expand rapidly, which will bring about changes in how we eat. Protein and fibre will only grow in importance, underscoring a key opportunity for food companies. The weight-loss drug boom will…
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US plant-based dairy brand Planet Oat is leaning into the clean-label trend with a new Humble Edition oat milk that contains just five ingredients and is free from additives, but is also light on the nutrition front. Can bananas and…
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Beyond Meat has enlisted NHS GP Dr Amir Khan and fitness entrepreneur Lucy Mecklenburgh to front a nationwide campaign to help the UK get back into healthy eating post-summer. Plant-based giant Beyond Meat is stepping up its nutrition…
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Canadian plant-based wellness brand Organic Traditions has raised $10.5M in funding to accelerate its US expansion and advance the innovation behind its new Fiber Flow line. As the GLP-1 boom ushers in a new era for fibre-packed foods,…
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Californian plant-based giant Beyond Meat is bringing its clear protein drinks to its home state, with the Beyond Immerse line now available at Erewhon stores in Los Angeles. In a homecoming for its latest product range, Beyond Meat has…
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Plant-based proteins blow animal sources out of the water on sustainability and health metrics, with tofu leading the charts, according to a new analysis by the Better Protein Institute. What's the best source of protein? That's the…
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US startup Superbrewed Food has unveiled Thryvia, a postbiotic ingredient derived from its cultured microbial protein, for use in shelf-stable supplements, foods, beverages, and pet nutrition products. US fermentation startup…
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The US government has been sued for appointing a "secret panel" of meat and dairy lobbyists to issue the new dietary guidelines, and a court has been asked to order the Trump administration to withdraw the recommendations. A group of…
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Nestlé, the world's largest food company, is leveraging artificial intelligence (AI) and nutritional science to create products tailored for GLP-1 users, a fast-growing demographic often experiencing side effects such as muscle loss. In…
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The blended meat wave is encroaching upon East Asia, with Ginga Foods launching a pork sausage product with 50% plant-based meat from Mama Foods in Japan. Over the last couple of years, blended meat has gained a foothold in the…
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Public health scientists in India have proposed a "dual-axis" framework to classify foods based on nutritional content and processing levels, just as the government faces questions about its regulation of ultra-processed foods. The…
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Food processing giant ADM has pumped $16M into expanding its Kentucky facility to meet the fast-growing demand for naturally derived alternatives to artificial food dyes. In a sign of the colossal impact of the MAHA-led backlash against…
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South Korean food giant CJ CheilJedang has launched low-sugar soy milk varieties under its Altive brand, while also refreshing the formulations and packaging of its plant-based protein shakes. CJ CheilJedang is doubling down on wellness…
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As sales expand, Danone’s Kate Farms has launched a new flavour of its plant-based nutrition shake and broadened its distribution to reach more GLP-1 users across the US. A year after being acquired by Danone, Kate Farms is aggressively…
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