Celebrity Chef Marcus Samuelsson Joins Aleph Farms as Investor and Culinary Advisor
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Renowned chef Marcus Samuelsson has made an investment in Aleph Farms, Israel’s leading cellular agriculture company, and will serve as an advisor and launch partner in the United States.
The collaboration between Samuelsson and Aleph Farms represents a significant step forward in the pursuit of sustainable and ethical food solutions. As the company continues to innovate and expand its product line, these high-profile relationships will play critical roles in accelerating the widespread adoption of sustainable protein.
Samuelsson, known for his culinary expertise and commitment to diversity in the culinary world, will work closely with Aleph Farms as they approach the commercialization of Aleph Cuts, the world’s first cultivated steaks.
Didier Toubia, CEO and Co-Founder of Aleph Farms, expressed excitement about the partnership with Samuelsson. “Aleph Farms builds partnerships based on shared values. Like us, Chef Marcus believes in making a positive impact on our food systems with creativity, courage, and care.” Toubia said. He emphasized that Samuelsson’s experience and focus on creating accessible and inclusive cuisine make him an ideal collaborator in developing and promoting Aleph Cuts to a broader global audience.
In his role with Aleph Farms, Samuelsson will provide culinary advice and contribute to product development and go-to-market strategies. He has also made a personal investment in the company. Once regulatory approvals are obtained from the FDA and USDA, Samuelsson plans to serve Aleph Cuts in his restaurants in the United States.
‘Bringing delicious, cultivated meat to the table’
“It’s essential that we look for new ways to feed our planet sustainably, which is why I was attracted to the mission of Aleph Farms and being part, both as a chef and as an investor, in bringing delicious, cultivated meat to the table,” Samuelsson said. He believes that the cultivation of meat is a pioneering movement that will become increasingly important and commonplace in our lives.
With a decorated career, including multiple James Beard Foundation awards and appearances on popular TV shows, Samuelsson brings his expertise and influence to the partnership with Aleph Farms. He is also a dedicated philanthropist, involved in initiatives that support underserved youth and community kitchens during the covid pandemic.
Aleph Farms is actively working with regulatory agencies worldwide to prepare for the commercial launch of its first product, the Petit Steak. The company uses non-modified cells of a premium Black Angus cow to grow its meat products, ensuring no slaughter is involved. Aleph Farms aims to contribute to sustainable and secure food systems while prioritizing animal welfare. Its ‘Whole Animal’ approach includes plans to produce various cuts of steak and other products based on animal cells, such as cultivated collagen.