Alt Protein

La Fauxmagerie, Britain’s first vegan cheesemonger has announced it has developed a range for supermarket distribution. The range represents a step back from the more artisanal recipes that the London-based cheese startup offers. Waitrose…
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Birds Eye has expanded its Green Cuisine range to include Battered Fishless Fillets. It comes as the company seeks to replicate its most successful conventional lines. The animal-based Birds Eye Battered Fish Fillet is the most frequently…
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Robyn Almodovar, a chef known for her appearances on Hell’s Kitchen and Chopped, has been working with Florida-based Future Foods since 2020. The two joined forces to launch a new vegan meat brand, dubbed PAOW! Standing for “People And Our…
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Australian food tech startup Eden Brew has secured $5 million as part of a continuing funding raise. The investment was made by its existing backer Main Sequence, with Mars’ Digitalis Ventures participating for the first time. The cash…
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Chilean unicorn NotCo has made its meat alternative debut in Canada. The company's NotBurger release was timed to coincide with National Burger Day on May 28. The launch comes after a successful rollout of the company’s NotMilk last year. …
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Indian foodtech startup Novolutions has announced its focus is expanding from mocktail drinks to include plant-based protein products. Marketed under the moniker Just Dig In!, a range of alternative meat snacks are currently debuting…
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Chicago’s Hyfé Foods, a developer of mycelium flour, has closed an oversubscribed pre-seed raise, netting $2 million. The round was led by The Engine, a Massachusetts Institute of Technology-offshoot venture firm. Blue Horizon, Caffeinated…
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The Wall Street Journal reports that Jean-Christophe Flatin, a soon-to-be-former Mars executive, is being considered the top candidate to replace Oatly’s outgoing CEO Toni Petersson. Flatin is joining Oatly on June 1 as global president…
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London’s Synthesis Capital has closed its first fund, scooping more than $300 million in capital pledges. According to the company, this is the largest dedicated food tech VC of its kind. The year-old investor, Led by Costa Yiannoulis,…
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Future Farm, known as Fazenda Futuro in its home country, has confirmed it has welcomed fellow Brazilian singer sensation Anitta onboard as a partner. One of the most influential Latinx artists in the world, Anitta has a 62 million-strong…
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By Matti Wilks. The world is in the grips of a food-tech revolution. One of the most compelling new developments is cultured meat, also known as clean, cell-based or slaughter-free meat. It’s grown from stem cells taken from a live…
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Good Meat, the Eat Just division focused on cultivated meat, has partnered with ABEC on a multi-year agreement to boost its production of cell-based protein. ABEC, which has been making bioreactors since the 1980s, will help Good Meat…
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A new study, conducted by Veylinx, has revealed consumer insights critical to the growth of the alternative protein sector. A key takeaway for brands looking to entice new customers is confirmation that price and taste are bigger drivers…
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Burger King France has announced that it is partnering with French vegan pork startup La Vie Foods to add its bacon to menus across the country. The collaboration is slated to be exclusive to the French market for six months. La Vie had…
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Australia’s Wide Open Agriculture (WOA) has confirmed a partnership with food giant Monde Nissin Australia (MNA). The former will supply its proprietary Buntine Protein, a concentrate made from lupin beans that can act as the main…
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Beyond Meat has announced reality television superstar Kim Kardashian as its new "chief taste consultant". Kardashian has lent her ambassadorship to the somewhat embattled brand, citing that she has used the products at home regularly. In…
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San Francisco-based startup cultivated meat Orbillion has announced that it projects reaching price parity with conventional meat by 2026, with commodity pricing for beef to follow by 2030. The declaration comes as CEO and co-founder…
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Auckland-based NewFish has come out of stealth to close a NZ$1.3 million (approx. US$816,000) pre-seed funding round. Outset Ventures led the round with participation from domestic investor Tangaroa Ventures, basketball player Steven Adams…
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Veggie Grill has announced that one of its offshoot brands, Stand-Up Burgers, is opening a fourth location and its first in Los Angeles. Construction of a Culver City restaurant has begun, with June 15 being slated as the opening date.…
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Eat Just’s JUST Egg has attracted a number of celebrity investors. Now, two of the most prominent, Serena Williams and Jake Gyllenhaal, are starring in satire-rich advertising campaigns to promote the health benefits and taste of the…
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Texas-based Project Pollo was recently represented by founder and CEO Lucas Bradbury in the season finale episode of Shark Tank. He pitched the vegan chicken chain to residents ‘sharks’ Mark Cuban, Lori Greiner, Kevin O’Leary and Barbara…
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