Beauty

Ethical natural beauty and baby product company The Honest Co. saw its shares jump 44% in its trading debut, as investors show optimism over the rising conscious consumerism trend. The brand, co-founded by Jessica Alba, saw its market…
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L’Oréal recently committed to providing its customers' safe products that are kind to the environment by using a ‘Green Sciences’ approach to ensure that by 2030, 95% of its ingredients will be derived from renewable plant sources,…
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Already available on the beauty retail giant Ulta Beauty's website as well as 100 physical stores across the U.S.,'Gossip Girl' and 'Frozen' star Kristen Bell is all set to expand her vegan skincare brand, Happy Dance that features…
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The U.S.-based fast-food restaurant chain, Chipotle recently joined forces with California-based skincare and makeup brand e.l.f. cosmetics to launch a vegan makeup collection inspired by the former's customizable menu. Does the future…
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Beauty retail giant Ulta Beauty joined forces with circular packaging service startup Loop to offer customers all its cosmetic products in reusable and refillable packaging that includes the use of aluminum and glass bottles. As…
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Actress, activist, and entrepreneur Jada Pinkett Smith recently launched Hey Humans, a vegan, gender-neutral, and 99% plastic-free beauty care line. Hey Humans, a new personal care range developed by Jada Pinkett Smith and co-founded…
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XCellR8, a UK-based, vegan-friendly testing lab, was awarded £100K (over US$140,000) of funding to carry out a six-month proof-of-concept study to develop in vitro tests that are free from animal-derived ingredients, to create…
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Hong Kong-based cultivated seafood startup Avant Meats has announced the launch of its cell-based functional protein for cosmeceutical products, marking its first foray into the skincare market. Produced in a traceable and controlled…
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Bengaluru-based startup Tinge offers a range of cruelty-free and vegan cosmetics along with options of customising products as well as refilling the empty ones in an effort to provide sustainable, animal-free and zero-waste beauty choices…
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Bollywood & Hollywood superstar Priyanka Chopra Jonas just launched vegan haircare line at Target stores across the U.S. that is not only free of parabens and sulfates but also comes in 100% recyclable packaging. The newly launched…
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L’Occitane en Provence, the French beauty and skincare brand, has recently opened its first eco-friendly themed storefront in Hong Kong. Located in Pacific Place mall, the store caters to the city’s rising group of conscious consumers,…
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Aveda, the globally present cruelty-free haircare brand, has announced that it is removing beeswax from its products, and in doing so, reformulated more than 500 products, strengthening the brands’ commitment to offering only 100% vegan…
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It's that time of the year again, a new dawn, or in 2021's case, a better dawn, because hey, what can be worse than 2020? New year = new set of Green Queen trend predictions (proud to share that we still haven't been wrong yet). This year,…
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According to eco-campaigners Zero Waste Week, in 2018, the beauty industry was responsible for over 142 billion units of packaging that eventually made their way to landfills and the oceans. Apart from this, the industry has been…
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Founded in 2017, Zebedee Management works with people with disabilities and visible differences, giving them a platform to be seen in the same spotlight on the fashion stage. Proving itself as a trailblazer in what has been dubbed as the…
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Grammy award-winning singer-songwriter Alicia Keys will be launching a vegan beauty collection next year with e.l.f. Cosmetics. The California-based skincare and makeup brand revealed that the new collection will be focused on inner beauty…
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The Body Shop Singapore has just transformed one of its new retail stores at the Ion Orchard shopping centre into an “activist workshop”. At the store, customers can explore cruelty-free and sustainable products while also participating in…
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Singer-songwriter and actress Selena Gomez will be launching her brand new vegan beauty line this coming September. Called Rare Beauty, the makeup label will be entirely cruelty-free, vegan-friendly and “made to feel good in”. The brand…
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Wearing a mask in public spaces at all times has become the norm in recent weeks and months. Unfortunately, alongside its function to protect us and others from the spread of Covid-19, a facial mask can also be a (new) cause of acne. Have…
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Biodesign startup Geltor has announced the closing of a US$91.3 million Series B financing round, which will go towards accelerating its animal-free ingredient platform. The startup cultivates its sustainable “designer proteins” that can…
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A good friend once told me: don’t put on your skin what you wouldn’t put in your mouth. When it comes to natural beauty advice, The ongoing pandemic situ has forced us to review our dietary choices and become savvier with the resources we…
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