Consumer Trends & Insights

More than 66% of South Africans are “highly interested” in alternative protein such as plant-based and cell-based meat, a survey shows.
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Shoppers are more wary about eco-claims and regulators are taking action. Here are 5 major signs that fashion greenwashing will have to stop.
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Almost 30% of the world’s biggest food retailers and producers are now pivoting to alternative protein, a new report finds.
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New data shows record-breaking funding pouring into the alternative seafood sector, amid growing concerns over the environmental and human rights impact of the seafood industry. In the first half of 2021 alone, companies developing…
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The latest data shows that secondhand fashion that will lead sustainable fashion and see explosive growth in the next few years.
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Born after 1996, Gen Z are eating vegan meat, ditching plastic and joining climate protests. Now, they are launching climate careers too.
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Amid the pandemic-driven global awareness over health, sustainability and wellness, Asia’s leading regional tradeshow, Natural and Organic Asia (NOA), is returning to Hong Kong Convention & Exhibition Centre for the eighth…
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Shoppers in China are turning away from traditional leather and are instead eyeing novel “next-gen” animal-free leather alternatives. In a new consumer poll, 90% of urban Chinese consumers said they prefer leather alternatives over their…
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E-commerce isn’t going anywhere, but online shoppers are becoming aware of the footprint of their deliveries and want sustainable options.
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A new meat industry-funded survey claims that Australian consumers are being “duped” by plant-based meat products. How true is this?
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Millennials in Hong Kong and Southeast Asia are buying secondhand because they want to be more sustainable, according to a Carousell report.
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High-end coffee chain Blue Bottle has just made oatmilk the "default option" in two of its U.S. locations as part of a trial.
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One in five Americans' diets are completely different than five years ago, with data citing a rise in consumers who are “vegan-curious”.
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Health and food security concerns will be among the top drivers of the plant-based protein shift in key Asian economies, a new report finds.
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A new investigation by the Guardian and the Food & Water Watch reveals the monopoly big food corporations have on our grocery baskets.
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The vegan dating app Grazer says its friend-finding feature is outperforming the Bumble app in community building.
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Consumers are considering sustainability more than ever before when it comes to their food and drink purchases, a new poll has found.
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Nearly half of China's consumers want to shop healthier but price and information access are proving to be barriers.
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A new report on the alternative protein market in China says firms should target the country's 700 million young consumers.
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As many as half of food delivery platform users are now purchasing vegan products, trend experts from Deliveroo and Instacart say.
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Within the next five years, the secondhand apparel market in the U.S. is expected to reach US$77 billion, says a new report.
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