Pets

Alternative protein startup BioCraft Pet Nutrition is working with Prefera Petfood to manufacture a cat food product with 99% cultivated mouse meat. Shortly after registering its cultivated mouse meat with Austrian regulators…
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Food tech firm BioCraft Pet Nutrition has received registration from Austrian authorities to sell its cultivated meat ingredient in pet food applications across the EU. After a string of developments last year, 2025 is shaping up to be…
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German pet food maker Marsapet has rolled out a kibble product for dogs using Calysta's fermentation-derived FeedKind protein. Would you feed your dog carbon and microbes? If you're in Europe, you now can, thanks to a partnership…
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Vegan pet food startup Wild Earth, which shot to fame after landing a Shark Tank deal with Mark Cuban, has filed for bankruptcy. But co-founder Ryan Bethencourt says it's not the end of the brand's story. Wild Earth, one of the leading…
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The founders of London-based startup Omni – which makes plant-based pet food – bagged £75,000 from two investors on Dragons' Den UK last night. Plant-based food continues to succeed on the small screen, with dog food maker Omni becoming…
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London-based Meatly's cultivated chicken has debuted at Pets At Home in the UK, as part of a hybrid dog treat made by vegan pet food startup The Pack. British pet owners can now buy cultivated chicken for their furry friends, in what is…
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Food and pet care leader Mars has struck several partnerships focused on regenerative agriculture in its European supply chain for pet food. With the impending arrival of Robert F Kennedy Jr as Donald Trump's health secretary,…
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Pet food with cultivated meat instead of beef fares far better for the planet and its resources, according to a new life-cycle assessment. As it works to commercialise cultivated pet food, Czech biotech startup Bene Meat Technologies…
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In feeding trials, half of dogs fed Meatly's cultivated chicken kept licking the bowl after finishing, and a majority enjoyed it more than their regular diet. Months after receiving regulatory clearance in the UK, Meatly – the…
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Five climate risks veterinarians want you to know about. By Daisy Simmons When Colorado veterinarian Colleen Duncan stepped outside recently, the air smelled like a bonfire. Smoke from Wyoming wildfires had drifted south, leaving…
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Californian startups Friends & Family Pet Food Company and Novel Farms are co-developing cultivated meat for pets, and are already engaging with regulators. Friends & Family Pet Food Company, the newly launched startup focused…
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Prague-based Bene Meat Technologies has produced its first cultivated burger, which it says will be at price parity with premium beef. It has also hinted at an update on its pet food venture. Bene Meat Technologies, the Czech producer…
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Lewis Hamilton has made a second investment in plant-based pet food startup Bramble to raise awareness about vegan diets' impact on dog health. Formula One legend Lewis Hamilton and his dog Roscoe have partnered with New York-based…
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New research presents the latest evidence of plant-based food's benefits for dogs, with vegan diets presenting the best health outcomes for canines. For dogs, vegan diets are linked with lower medication use, fewer health disorders, and…
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Mars Petcare and Big Idea Ventures are spearheading a new programme for startups developing novel proteins and fats to develop sustainable pet food innovations. As the planetary impacts of pet food become apparent to more and more…
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Californian vegan pet food leader Wild Earth has rolled out its first product for cats, a "nutritionally complete" Unicorn Pate. Wild Earth has entered the cat food sector with Unicorn Pate, a plant-based, nutritionally complete wet…
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After reviewing its guidelines, the British Veterinary Association is no longer discouraging pet owners from feeding their dogs vegan food, as long as it's nutritionally complete. The British Veterinary Association (BVA) has recognised…
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Cult Food Science subsidiary Further Foods will submit its design of feeding trials to the FDA later this month, in pursuit of regulatory approval for cultivated chicken for dogs. Further Foods, a subsidiary of Canadian cellular…
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Friends & Family Pet Food Co. has partnered with cultivated seafood company Umami Bioworks to roll out treats and supplements for cats. It's a big week for cultivated pet food. On Wednesday, London-based startup Meatly announced…
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London-based Meatly is now allowed to sell its cultivated meat for pets in the UK, marking Europe's first approval for these proteins, and the world's first for pet food. Meatly has become the first company to be approved to sell…
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UK manufacturer Pets Choice has agreed to acquire vegan dog food maker Hownd for an undisclosed sum, in what is described as a "positive" deal for the brand. Power Pet Brands, the parent company of Hownd, has agreed to sell the vegan…
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