Consumer Trends & Insights

Multinational investment bank and financial services giant Goldman Sachs recently announced a diversity rule stipulating that the bank will no longer take companies public unless they have at least one “diverse” board member. Presenting…
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Multinational investment bank and financial services giant Goldman Sachs has just announced a new diversity rule: the bank will not take companies public anymore unless they have at least one “diverse” board member. In an interview at the…
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British online fashion and cosmetics retailer giant ASOS has just launched a new See My Fit tool on their platform to let users view dresses on 16 different body types across sizes 4 to 18. The tool, which was developed in partnership with…
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Internationally renowned DJ and record producer Matoma has just announced that his upcoming United States tour will be climate positive. Partnering up with carbon offsetting platform CHOOOSE, Matoma will be the first artist ever to reduce…
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A recent study by global research and consultancy firm GlobeScan has found that people around the world want to lead sustainable and healthy lives, driven by their concerns about climate change and environmental issues. The research also…
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2 microphones, a laptop, and an idea. That’s how it all began. When I first launched #impact Podcast in spring 2017 all I intended was to do just that - start a Podcast. I thought that’s all it was: I envisioned an on-demand…
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In an elaborate conversation with the Guardian, one of the world’s leading and most respected fashion trend forecasters Lidewij Edelkoort says that the future of the industry has to be environmentally-friendly. The Dutch-born…
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Kicking the new year off, Netflix recently debuted a trailer for its newest original show called “The Goop Lab”, a six-episode series that follows Gwyneth Paltrow’s lifestyle content and retail brand Goop. Despite the brand having…
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A team of civil engineering students from the University of the Philippines has developed an environmentally-friendly concrete that is made from recycled and locally sourced materials. Their innovation, a concrete made from fly ash, waste…
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Borden Dairy, one of America’s largest milk producers and distributors, has just filed for bankruptcy, the second major dairy company in the United States to fall in less than two months. The company, which was founded in 1856, cited the…
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Orthosomnia is on the rise. Born from our never-ending wellness mania, it’s a new obsession with “hacking” and optimising our sleep patterns with tech trackers, to the point where it’s doing more harm than good to our sleep. While digital…
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The global iconic oral care brand Colgate has just launched two new toothpastes called “Smile For Good” that are certified vegan and packaged more sustainably. The unveiling of these products indicate that companies across the board,…
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Toms Shoes, the ethical shoe brand that shot to worldwide fame in the 2000s for its One-for-One shoe donation model, has just been transferred to its creditors. In a recent letter, employees were informed of the transfer of ownership from…
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The Golden Globes will go vegan for this year’s ceremony, which will be held this Sunday 5th January. Since 1944, the prestigious awards ceremony recognises excellence in film and television across the globe, and this year marks the very…
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Every January we make our trend predictions for the coming year. We've been doing it since 2016 and we're proud to say that we've been right on the money every single time so...you'll definitely want to check them out. With 2020 being the…
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Gimmicks be gone! We predict that 2020 will see a return to basics across the wellness space, with the trend being defined by breath. Namely, the importance of good breathing. From hot yoga to dog yoga, mindfulness to meditation, there's…
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2020 will be the year that fake news finally finds itself in crisis. In line with the general sentiment in favour of authenticity, we’re set to see people turning their heads to trustworthy media platforms that offer transparent and…
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2020 is the year where seafood as we know it will be dead, primarily due to heightened concerns about not only the environmental impact of consuming fish and other seafood, with health and ethical concerns playing a part too. More people…
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The American Psychological Association (APA) defined eco-anxiety in 2017 as a “chronic fear of environmental doom,” and 3 years on, we’re going to see the number of sufferers spike, and spike big time.  2019 saw the climate crisis…
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After years of every fitness trend under the sun, the industry is set for a serious U-turn, back to nature. Fitness enthusiasts of today are looking for more than just optimising their physical bodies, they are seeking deeper connection…
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As if it hasn’t already made multiple headlines in 2019, sustainable fashion is going to explode this year. Just like inclusivity is not something that brands can afford ignore, sustainability is something companies will no longer be able…
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