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Founded back in 2018 by certified health coach and chef Lauren Montgomery, vegan dairy company Monty’s is expanding its range via a newly launched website where consumers can directly order Monty’s plant-based soft cheese and dairy spread alternatives. The products stand out from the increasingly crowded alt dairy shelf for their wholesome and short ingredient lists, not to mention packaging that is as plastic-free as possible.
New York-based Monty’s vegan butter and cream cheeses are now available to buy nationwide in an effort to help more people in the U.S. easily transition to a plant-based diet.
In a press release seen announcing the rebrand, Montgomery spoke about why her cheeses are different: “When developing the recipe for Monty’s, it was critical that we offered consumers delicious, plant-based products that were more than just alternatives to dairy, and that were made with ingredients as close to nature as possible, especially in a food category that is filled with highly processed and lab made products.”
Monty’s plant-based butter is is made from sweet cashew cream, coconut oil, almond oil and sea salt. For its plant-based cream cheeses, the company uses cahsews and live active cultures that undergo a fermentation process. The cream cheeses are available in three flavours: Original, Everything and Scallion. All the products are packaged in recyclable glass jars that can be either reused or re-purposed.
When developing the recipe for Monty’s, it was critical that we offered consumers delicious, plant-based products that were more than just alternatives to dairy, and that were made with ingredients as close to nature as possible, especially in a food category that is filled with highly processed and lab made productsLauren Montgomery, founder of Monty’s
Montgomery added: “At Monty’s, we’re constantly striving to find the sweet spot on the pendulum where balance is not having to choose between what is good for us, the environment, and what we enjoy. We’re thrilled to be able to share that message more broadly through our direct-to-consumer platform.”
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Elsewhere, plant-based dairy pioneer Miyoko’s Creamery joined forces with coffee chain giant Starbucks to trial its plant-based cream cheese at one of the latter’s U.S. locations to address the increasing demand of U.S. consumers for vegan food. In addition, the company unveiled a new campaign on giant billboards at Times Square with the slogan ‘Milk Plants, Hug Cows’ to raise awareness about the alternative cheese dairy sector and encourage consumers to ditch the ruthless dairy industry.
Even traditional dairy giants are recognizing this growing trend and introducing new cruelty-free product lines. For instance, Dutch cheese makers Westland Cheese partnered with alt dairy startup Those Vegan Cowboys to soon launch a plant-based dairy cheese line across Dutch supermarkets.
Read: 10 Vegan Food Trends Taking Over TikTok, From Dairy-Free Cheese to Plant-Based Chicken
Lead image courtesy of Monty’s.