Plant-based meat leader Impossible Foods has rolled out three new products to appeal to families looking for convenient vegan options, including Disney-themed nuggets and pre-seasoned beef mince. Impossible Foods is channelling its…
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In our weekly column, we round up the latest news and developments in the alternative protein and sustainable food industry. This week, Future Food Quick Bites covers Upside Foods' tasting event at a taqueria, Japan Airlines' sweet protein…
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Motif FoodWorks, the Boston-based startup known for its Hemami ingredient for meat analogues, is shutting down, days after it settled a long-running IP dispute with Impossible Foods. Last week, Motif FoodWorks announced it had sold off…
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Impossible Foods has settled its patent infringement dispute with Motif Foodworks, taking over the latter's heme business. Plant-based meat maker Impossible Foods and food tech company Motif Foodworks, a spinoff of Boston-based Ginkgo…
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Building on its impressive foodservice record, Impossible Foods will open its first pop-up restaurant in Chicago, showcasing its plant-based meat products across a range of dishes. Impossible Foods is opening a new pop-up restaurant in…
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The Impossible Burger is now a step closer to appearing on EU shelves after the company's heme ingredient was ruled safe for consumption by the bloc's regulatory body. Californian plant-based meat giant Impossible Foods has passed the…
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Competitive eater Joey Chestnut has been banned from participating in this year's hot dog eating contest by Nathan's Famous over a commercial deal with plant-based meat maker Impossible Foods. Joey Chestnut, who has won 16 of the last…
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Impossible Foods CEO Peter McGuinness sat down with Bloomberg Television to talk about the struggles of plant-based meat, consumer preferences, and a potential IPO. The plant-based meat category was launched incorrectly, there are too…
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Geared towards meat-eaters, Impossible Foods' first ad campaign since its rebrand is all about flavour and health – the two things Americans care most about in their food. A hot-dog-eating contest, lusting over nuggets, and an overly…
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Impossible Foods is considering a "liquidity event" that could see the plant-based meat giant raise more capital, go public or even be sold to another company in the next few years. As plant-based meat fights back after a difficult…
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Impossible Foods has invested in transitioning a farm from cattle production for meat to crop cultivation for plant-based meat, all while rescuing the cows in the process. You'd be forgiven for immediately thinking of a new vegan…
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Plant-based meat leader Impossible Foods has unveiled a complete brand refresh, with striking red packaging putting flavour and nutrition front and centre of its products. A greater spotlight on taste descriptors, saturated fat and…
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Military culture has always been a dominant driver of our food and cooking habits – by partnering with the US Army, can Impossible Foods bring about a new dawn for plant-based meat? Today, Spam is a cult-favourite meat product in many…
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Does plant-based meat have an image problem? Peter McGuinness, CEO of Impossible Foods – one of the largest companies in the space – believes as much. To counter the off-putting "wokeness" associated with these products and take on Big…
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Impossible Foods is launching a plant-based beef hot dog that will be available in both grocery stores and restaurants next year. The announcement follows a UK foodservice deal with world-renowned chef Gordon Ramsay. During a busy year…
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We speak to Eat Just co-founder and CEO Josh Tetrick about recent concerns around the Californian food tech's financial health and what the future looks like for cultivated meat. Eat Just, the Californian food tech that makes the JUST…
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Impossible Foods has announced that its Beef Lite alternative has been certified by the American Heart Association’s (AHA) Heart-Check Food Certification Program, becoming just the second plant-based meat company to have an accredited…
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Andrew Arentowicz, CEO of blended meat startup 50/50 Foods Inc explains who his target consumer is, why blended meat has failed before, why the category has a marketing problem and his take on the animal welfare question. This article…
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Impossible Foods has partnered with IHOP on a range of menu items, expanding its US foodservice footprint. A leading plant-based meat company, Impossible has a knack for getting these collaborations with F&B chains just right – with…
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Plant-based newcomer Recreate Foods has appointed Michael Salem, creator of Burger King's Impossible Whopper, as its president. Previously the curator of Kevin Hart-owned restaurant Hart House's menu, he joins a vegan chicken brand that…
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Motif FoodWorks' patent challenge to Impossible Foods over the heme protein used in both of their vegan meat products will get a patent review, the U.S. Patent and Trademark Office announced earlier this month. The U.S. Patent and…
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