UPFs

Synbio must prove itself as a superior alternative and win consumer trust to succeed amid the battle against ultra-processed foods, writes our columnist Chiara Cecchini. By Chiara Cecchini Ultra-processed foods (UPFs) are under fire,…
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Some headline writers and critics suggest an "anti-vegan backlash" is growing – protein and politics are key factors, but these narratives are missing the point. Veganism is dead, long live veganism! This month, the Daily Telegraph…
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Donald Trump's pick for Health & Human Services Secretary has been confirmed. From cultivated meat to methane vaccines, how will food tech fare over the next four years? It took a while, but Donald Trump got his man. Robert F…
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Months after securing an exit for Deliciously Ella, founders Ella and Matthew Mills have acquired vegan ready-meal leader Allplants out of administration under their revamped Plants brand. Less than three months after it entered…
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The FDA has proposed new front-of-pack labelling rules for packaged foods, which would highlight saturated fat, sodium, and added sugars – could it be a boon for plant-based meat? Would a "high saturated fat" label deter you from buying…
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The Non-GMO Project, one of the most well-known consumer verification bodies in the US, is rolling out a new label to help shoppers identify ultra-processed foods. The war against ultra-processed food (UPF) rages on, with a new…
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Meati Foods CEO Phil Graves says there should be no place for ultra-processed or factory-farmed meat on consumer plates, as the mycelium protein maker doubles revenue and rolls out a new product line. Consumers should not be limited to…
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California Governor Gavin Newsom has signed an executive order to crack down on ultra-processed foods – will plant-based meat get caught in the crossfire? Despite health and nutrition being a top food concern for Americans, the…
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Elin Roberts, co-founder and co-CEO of Better Nature Tempeh, believes the way people approach dietary change has shifted past vegan eating – and brands must too. In 2023, Better Nature Tempeh introduced three marinated versions of its…
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A Eurocentric review of health studies has shown that plant-based meat has multi-pronged health benefits, despite their association with ultra-processed foods. Poor diets are responsible for nearly a million deaths in Europe every year,…
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The FDA has updated its draft guidance for vegan meat, egg and dairy labelling, suggesting companies place an emphasis on the plant-based sources that make up the product. 'Chickpea meatballs' is a more favourable term than 'plant-based…
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US households with at least one user of GLP-1 drugs like Ozempic are spending 6-9% less on groceries, with the sharpest declines seen in ultra-processed categories. For Ozempic users, chips, baked goods, calories, and grocery bills are…
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The US Food and Drug Administration has updated the labelling requirements for companies to market their foods as 'healthy' for the first time in 30 years. To combat the "ever-growing epidemic of preventable diet-related chronic…
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Sustain-a-bite, a project funded by the EU and Switzerland, aims to develop minimally processed plant-based products from whole grains and food waste. As ultra-processed food (UPF) takes over people's apprehension about the way they…
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When it comes to health, plant-based analogues to meat and dairy have similar or better nutritional profiles, an 11-country study reveals. Vegan burgers, sausages and bacon are better for health than conventional meat, while dairy…
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Plant-based meat pioneer Impossible Foods has launched a Health Hub to battle misinformation about the industry, and has attained a new health certification for its Lite Beef. In recent months, Peter McGuinness has been very vocal about…
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Spanish plant-based pioneer Heura is expanding its technology to offer nutrient-dense cold cuts, cheese, and pasta, in a bid to move past the ultra-processed food label. It may account for a quarter of Spain's plant-based meat market,…
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Beyond Meat will soon launch a fermentation-derived mycelium steak to address consumer demand for clean-label products, with a likely launch through a health-focused restaurant chain. One of the world's most famous meat analogue makers…
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The Consumer Brands Association has launched a new website that aims to combat "consumer confusion" around ultra-processed foods – but context is crucial. With ultra-processed foods (UPFs) taking centre stage in today's dietary…
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New analysis by the Food Foundation shows that plant-based meat is better for the planet and mostly healthier, with traditional proteins like beans or tofu the most optimal options. Plant-based burgers, sausages and nuggets are much…
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A majority of UK residents would support a tax on companies that make ultra-processed food. With rising costs for the NHS, it's important to note vegan food can be the solution, not the problem. As ultra-processed foods (UPFs) continue…
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